Orphex MCP

MEET YOUR CONNECTED STACK

Your marketing stack.
Connected to your AI.

Ask Claude, ChatGPT or Copilot about your ad accounts. Answers come from your own numbers.

Explore your stack 1 / 7

Your advertising, analytics, commerce and app growth platforms. Connect your accounts to bring more of your marketing stack into the conversation.

Your accounts become connected sources.
See it in action
TRUSTED BY

Data-oriented marketing teams managing $30M+ in monthly ad spend

LESS TAB SWITCHING. MORE POSSIBILITY.

Your next move.
Already in the conversation.

Connected data. A clearer answer. A next step you can actually take.

Explore what you can do 1 / 4
01 / ACT

Turn Chat
into Action.

Go from a question to a concrete proposal. Review supported changes and give the final approval from your AI conversation.

See an approval
Move $500/day to Performance Max. Keep total spend the same.
Claude

I’ve prepared the proposal for your review.

DAILY BUDGET
Brand Search $1,200 → $700
Performance Max $2,000 → $2,500
Illustrative proposal
02 / DISCOVER

Uncover
Hidden Growth.

Follow the signal across campaigns, creative and revenue. Find the questions worth a closer look.

FOLLOW THE SIGNAL
From scattered data to a focused review
03 / CONNECT

Command Your Stack.

Bring your advertising, commerce and subscription data into the AI tools you already use.

MetaBigQueryShopify
Orphex
ClaudeChatGPTCopilot
Explore your platforms
04 / REPEAT

Give Routine
a Head Start.

Start with curated skills for weekly reviews, creative checks and budget proposals. Keep the method. Skip the blank page.

Explore what you can do
SKILL CATALOG

Weekly performance review

One brief. A repeatable method.

  1. Read the connected sources
  2. Compare complete periods
  3. Surface the main changes
  4. Prepare the next steps
Ready for your next conversation

START WITH A QUESTION

Consolidate your platforms into a single intelligence. Drive your entire digital marketing operation from one command center.

Works inClaudeChatGPTCopilot

01 / FROM SIGNAL TO NEXT STEP

Follow the question
all the way through.

Your data, in your conversation with Claude, ChatGPT or Copilot.

Start with the question, not another export. Compare the same metric across two complete periods.

IN VIEW

Find the campaign behind the change. Keep the source, dates, and numbers in view.

Turn the finding into a focused review. Decide what deserves your attention before making a change.

Illustrative conversation
FIELDWORK / WEEKLY REVIEWOrphex connected
Why did our cost per purchase go up last week?
Claude
Orphex · Meta Ads · Purchase conversions

Cost per purchase rose from $30 to $40. Spend increased, while purchases dipped slightly.

Spend$15,600+30%
Purchases390−2.5%
Cost / purchase$40+33.3%

Let’s look at the campaign breakdown to see where that shift happened.

Illustrative data · Same source, same definition.

02 / THE NEXT MOVE IS YOURS

Move from insight
to action.

A clearer signal is just the start. Turn it into a specific proposal, review the impact, and choose what happens next.

Explore a concrete next step.
Approve a specific change.
Or cancel and keep exploring.
See how controlled changes work

Available actions depend on platform, plan, and permissions.

DAILY BUDGET PROPOSAL

Your approval comes first.

Needs approval
Brand SearchGoogle Ads$1,200$700
Performance MaxGoogle Ads$2,000$2,500
Total daily budget$3,200 Unchanged

Move $500/day between two campaigns. No increase to the total budget. This proposal does not predict a performance improvement.

Illustrative proposal · No live account changes
From a finding to a decision, in the same flow.

YOUR ECOSYSTEM / CONNECTED INTELLIGENCE

More of your stack.
More to work with.

Ads. Analytics. Commerce. Subscriptions. Your warehouse.
Explore the sources behind your next question.

Ads, analytics, commerce, subscriptions and your warehouse.

  • Meta
  • Google Ads
  • TikTok
  • LinkedIn
  • Pinterest
  • Snapchat
  • Reddit
  • Microsoft Ads
  • Criteo
  • DV360
  • Apple Search Ads
  • Amazon Ads

Coverage and available actions vary by platform.

BUILD YOUR STARTING POINT

MetaAdvertising

Meta, through Orphex.
In your conversation with Claude.

See how to get started
50+ integrations · 3 assistant choices

Explore a connection path. Data coverage and available actions vary by platform and account permissions.

LESS GUESSWORK / MORE YOU CAN DO

What would you
like to do next?

Open a use case. See the work behind it.
Start with a question in your own words.

01Advertising performance & actionsGoogle Ads · Meta · more

Understand the account behind the metric. Review campaign performance, inspect supported account settings and prepare deliberate changes.

  • Compare campaign spend, conversions and efficiency across complete periods.
  • Drill into available ad, keyword and creative reporting.
  • Review supported budget or status changes before approval.
Read and write coverage varies by ad platform. Actions require a write-enabled plan and the relevant account permissions.
02Analytics & customer journeysGA4 · Search Console

Put acquisition and on-site behavior in the same discussion. Keep each source’s metric definitions visible.

  • Explore available acquisition and conversion reporting.
  • Review search queries, pages and organic performance.
  • Compare matching periods without mixing metric definitions.
Available reports and dimensions depend on your connected properties.
03Commerce & product performanceShopify · IKAS · Ticimax · T-Soft

Connect the marketing question to the products and sales behind it.

  • Read available commerce and product performance data.
  • Review products alongside campaign spend and outcomes.
  • Prepare a product performance summary for your team.
Coverage depends on the commerce platform and the data connected to your workspace.
04Subscriptions & app growthRevenueCat · Adapty · Adjust · AppsFlyer

Bring subscription and acquisition reporting into the conversation without another round of exports.

  • Read available RevenueCat project overview and chart data.
  • Explore Adapty subscription charts for the selected period.
  • Review connected attribution data from Adjust and AppsFlyer.
Subscription sources provide reporting; available metrics depend on provider access and connection setup.
05Warehouse-backed contextBigQuery

Bring supported data from your connected warehouse into the same marketing review.

  • Connect supported BigQuery datasets through Orphex.
  • Use the reporting fields available in your workspace.
  • Keep source coverage and missing data visible in the answer.
Dataset setup determines what is available. Connecting BigQuery does not grant unrestricted access to every table.
06Curated skills & repeatable reviewsOrphex Skill Catalog

Give your assistant a useful starting point and a consistent method, with curated guidance for real marketing work.

  • Prepare weekly performance reports and executive summaries.
  • Run creative fatigue and anomaly investigations with eligible skills.
  • Draft budget reallocation proposals with sources and guardrails.
Skill availability depends on your workspace. A report or proposal does not change an advertising account.

Your connected accounts and permissions define what your assistant can access.

Start with a plan. Make it yours.

Add the capacity your team needs, in the same bundle.

One connection is one account or data source, not a platform. Several accounts on the same platform use separate connections.

Loading your workspace…

A FEW THINGS TO KNOW

Good questions.
Clear answers.

What is Orphex MCP?

Orphex connects supported marketing accounts to an AI assistant through the Model Context Protocol. You can ask questions and review account data in the conversation where you work.

Do I need to replace my dashboards?

No. Use Orphex to investigate a question in conversation, then follow the evidence back to your existing tools when you need a deeper view.

Can Orphex make changes to my accounts?

Yes, on plans that include actions. Your assistant prepares the change and shows you a preview. Nothing runs until you confirm it, and your workspace can also require a teammate’s approval.

Which assistants can I use?

Claude, ChatGPT and Microsoft Copilot. For ChatGPT: Business, Enterprise and Edu plans, or Codex CLI. Setup takes a few minutes and you sign in once.

Are these real customer results?

No. The product examples use illustrative data and a fictional brand, Fieldwork. They show the intended experience without presenting made-up customer outcomes.

Your data is always secure with us.

Global security standards, strict protocols and a robust infrastructure behind every connected account.

Learn more
  • GDPR and KVKKCompliant with EU and Turkish data protection law.
    EU · TR
  • ISO 27001Security processes audited and updated periodically.
    ISO/IEC
  • SSL/TLS encryptionAll platform traffic encrypted, with enterprise-grade network protection.
    IN TRANSIT

THE NEXT CONVERSATION STARTS HERE

Your stack.
Your next move.

Connect the context. Keep the momentum.