Share one negative keyword list across campaigns.
Create a negative list once and attach it to every campaign that needs it.
The problem.
The same negatives get added campaign by campaign, and new campaigns start without them.
What you can do in Orphex.
Create a negative keyword list called ’Jobs and free’ with these terms and attach it to all Search campaigns: jobs, careers, free, salary.
Your assistant creates the list from your terms.
The preview shows the list. Attaching it to each campaign is its own preview.
You confirm. New terms added to the list apply everywhere it’s attached.
What you’ll see
Create a negative keyword list called ’Jobs and free’ with these terms and attach it to all Search campaigns: jobs, careers, free, salary.
Here is the list and where it will be attached.
| Item | Value |
|---|---|
| List | Jobs and free · 4 terms |
| Attach to | Search · Brand, Search · Generic, Search · Running shoes |
The result.
What Orphex reads for you
- Your existing shared exclusion lists and their terms
- Which campaigns each list is attached to
- Your Search campaigns
After you confirm
- A new list starts empty and attached to nothing. Adding terms and attaching it to each campaign are separate previews.
- Undo of an attach proposes detaching the list.
- Terms you add later apply to every campaign the list is attached to.
Attaching and detaching a list are separate confirmations, so the list can’t spread to a campaign you didn’t see.
Ask it another way.
Make a shared negative list for job-seeker terms and attach it to every Search campaign.
Add ‘cheap’ and ‘used’ to our existing shared negative list.
Which campaigns use our ‘Competitors’ negative list?
Questions.
How many terms can I add at once?
Up to 5,000 rows in one change.
Can one list hold keywords and placements?
No. A list is either negative keywords or negative placements, set when it’s created and not changeable afterwards.
Related skill
Orphex Search Term Cleaning
Review supplied Search terms to separate irrelevant spend from relevant demand and prepare scoped, risk-aware negative keyword proposals.
Try it on your own account.
Free plan: 3 connected accounts, 250 reads and 50 actions a month. No card needed. Changes must be switched on for your workspace.