Find products that spend and never sell.
List Shopping products with real clicks and zero sales, and see why each one fails.
The problem.
Shopping spreads budget by what the algorithm prefers, not by what you want to sell. A long tail of products builds up spend with nothing back.
What you can do in Orphex.
Which Shopping products had over 30 clicks and zero conversions in the last 90 days? Tell me whether it’s the listing, the page or the product.
Orphex reads 90 days of product clicks, spend and conversions.
Your assistant uses CTR to tell a weak listing from a page or price problem, and groups products that fail together.
Any change you ask for arrives as a preview. Feed and stock fixes sit outside the ad account.
What you’ll see
Which Shopping products had over 30 clicks and zero conversions in the last 90 days? Tell me whether it’s the listing, the page or the product.
Five products match. Three get clicks and no sales, so check price, stock and the product page. Two jackets fail the same way, which points to a category problem.
| Product | Clicks | Spent | Read |
|---|---|---|---|
| Shell jacket · Black | 212 | $318 | Category pattern |
| Shell jacket · Blue | 184 | $276 | Category pattern |
| Running vest · Neon | 143 | $201 | Clicks, no sales |
| Gym bag · 40L | 96 | $134 | Clicks, no sales |
| Insoles · Gel | 88 | $97 | Clicks, no sales |
The result.
What Orphex reads for you
- Product clicks, spend and conversions
- CTR per product
- Product category and brand
Turning it into a change
- Any change you ask for arrives as a preview. Confirming needs the Editor role and changes switched on for your workspace.
- Feed and stock fixes sit outside the ad account.
Expensive products can take longer to sell. A zero in a short window isn’t proof of waste.
Ask it another way.
Which products spend and never sell?
Find Shopping products with clicks and zero conversions.
Is it the listing, the page or the product that’s failing?
Questions.
Is a zero always waste?
No. Expensive products can take longer to sell.
How does it tell the listing from the page?
CTR. A listing nobody clicks needs a different fix from one people click and don’t buy.
Related skill
Orphex Product Profitability Review
Review product advertising economics using aligned net revenue, returns, and explicit variable costs; distinguish contribution from gross ROAS and company profit.
Related use cases.
Find products whose listings don’t earn the click
Separate products held back by their feed from ones that just cost too much.
Open use caseFind good products Google has stopped showing
Spot products that sell well when shown but barely get impressions.
Open use caseFind best sellers that still have room to grow
Separate hero products with headroom from ones already at their ceiling.
Open use case
Try it on your own account.
Free plan: 3 connected accounts, 250 reads and 50 actions a month. No card needed. Changes must be switched on for your workspace.